Introduction to SPSS for Data Analysis


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In this era, availability of information for decision making has augmented exponentially and same pattern even with higher intensity seems to be continued. Thus, one of the most important skill today, for every scientist, manager and researcher is to be confident and competent in analyzing this enormous data and drawing conclusions by converting these data into information and knowledge in order to improve their decision making. This program will facilitate participants to acquire this vital skill by using statistical analysis software package SPSS, which is widely used software in almost all the sectors. For research scholars too it is magical software to aid them in analyzing the research data.

OBJECTIVES: The major objectives of this workshop are


Introduction to SPSS

Entering and Editing Data

  • Importing from Excel
  • Data Entering and Cleaning
  • Handling Multiple Response Sets
  • Grouping Data
  • Transforming Variables
  • Selecting a Subset
  • Data Manipulation

Descriptive Statistics

  • Frequencies
  • Descriptive
  • Cross Tabs Test of Significance
  • Correlation
  • One-Sample t-test
  • Paired-Sample t-test
  • Independent t-test
  • Chi- Square(Goodness-of-fit) Managing Charts


  • Interpreting Output
  • Drawing Conclusions
  • Exporting to Word and Excel
  • Report Writing in APA Style
Regression Analysis
  • Simple Regression
  • Multiple Regression
  • Data Transformation ANOVA Post-Hoc Multiple Comparison Reliability Analysis Factor Analysis Cluster Analysis Non Parametric Test
  • Mann-Whitney-U-Test &The Wilcoxon Test


  • Interpreting Output
  • Drawing Conclusions
  • Report Writing in APA Style


This program is designed for the researchers, academicians, professionals and business practitioners from Marketing Research firms handing field research, marketing professionals, executives from other functional areas of the organizations.


The program will use a mixed pedagogy having lectures, case 9analyses; hands on exercises on SPSS for practicing the skills learnt using a variety of datasets and examples. You are most welcome to bring in your own data on laptops for practice.


Introduction to SPSS for Data Analysis: 18th February’ 2017 | Venue: Gandhi Institute for Technology (GIFT), Bhubaneswar, India

Advance SPSS: TBA (To Be Announced)


Prof. Dr. Teena Bagga


The program is designed in two parts. Basics and Advanced.The fee for ‘Introduction to SPSS for Data Analysis’ course is .3,000.00 (Excluding Service Tax) for Indian affiliation & 100$ for outside India affiliation.

For ‘Advance SPSS’ it is .6,000.00(Excluding Service Tax) for Indian and 200$ for outside India affiliation. If you attend both courses (Introduction to SPSS for Data Analysis and Advance SPSS) there is a reduced combined cost of .8,000.00 for India and 250$ for outside India affiliation.

Additional discount is available for group booking; contact us for more details (Workshop Coordinator- +91-7751-927-017).

Payment should be made to the account details given in the conference website. After paying kindly send us the confirmation payment proof mentioning for which workshop training you have registered along with the filled up registration form available in the website You can also download the registration form here.


Kindly contact workshop coordinator for accommodation details if required. Also you can contact through mail at

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More details please contact Workshop coordinator at +91-7751-927-017. or email us to